eWide Technology Solutions, Inc. (eWide Tech) is looking for a full-time Marketing Assistant to join our team. The person in this role will be working under the direction of our Founder/CEO to help position the company for growth through effective marketing.
We seek an experienced individual with a great work ethic, high integrity, and a positive attitude who wants a career in marketing and a chance for growth within a technology company. This position will play a crucial role in assisting the CEO/CMO with executing our marketing plan. This person must be dependable, proactive, and have meticulous attention to detail.
POSITION OVERVIEW:
This position is ONSITE in West Brookfield, MA.
- Create and manage marketing campaigns.
- Build email marketing workflows and automation using our software tools.
- Create/Write/Edit/Proofread company brochures, flyers, website pages, articles, presentations, and other documents.
- Edit/create/distribute video content.
- Ensure newsletters, mailers, and other marketing communications are distributed in a timely manner.
- Help organize and coordinate events such as conferences, webinars, and trade shows.
- Execute and analyze digital marketing campaigns in Google and various social media platforms.
- Website page content updates and design of landing pages.
- Create/add/edit e-commerce products and pages.
- Lead generation – able to maximize lead generation strategies for multiple product lines to ensure qualified leads steadily grow.
- Communications – This person should be an impressive and creative writer who can tackle various audiences.
- Analyze and implement keywords using SEO/SEM techniques.
- Develop, execute, and manage quality marketing campaigns.
- Develop and implement link and traffic-building strategies.
- Create reports with metrics to report return on investment and various KPIs
- Registers attendees for webinars, training sessions, workshops, eLearning, and other events
- Perform research and support planned market research initiatives
- Develop and maintain the content calendar across all media
- Assist in data mining and analysis to support corporate strategic objectives
- Interacts and collaborates with customers, vendors, and co-workers via email, telephone, in-person, and video conference tools.
- Participate in client meetings, events, tradeshows, and conferences
- Maintains, configures, and updates CRM, landing pages, eCommerce products, training curricula, documents, spreadsheets, lists, portals, LMS tools, plugins, websites, and other software tools and platforms.
- Sees assigned projects through to completion and takes charge of projects when necessary
- Performs other duties as required
- Provides input, feedback, and advice
- Will travel locally to run errands, assist with events, and attend meetings
- May travel outside of the local area to assist with events
EDUCATION/EXPERIENCE/KNOWLEDGE/SKILLS QUALIFICATIONS:
- The right person for this role will be a highly skilled writer able to create impactful and creative communication pieces.
- Social media content and campaign development and implementation experience are a must.
- Excellent proficiency in Office 365 applications
- Customer service oriented and manages related tasks exceptionally
- Solid knowledge of traditional and digital marketing, content marketing, social media marketing, and SEO techniques.
- At least three (3) years of business-to-business marketing experience is a plus
- Ability to work independently and collaboratively
- Experience in advertising and PR, a plus, but not necessary
- Experience with global markets is a plus
- 1 -2 Years of working knowledge of WordPress, themes, and plugins a plus
- Strong organizational skills
- A top performer who is reliable, honest, and trustworthy is ideal for this role.
- In this role, the individual must have a professional demeanor and positive outlook.
- Looking to be part of a small, growing company.
- Must have a driver’s license and a car
- Must live within a short driving commute to West Brookfield and Sturbridge, MA
Salary: $20 – $23 an hour (based on experience)
Hours: 40 hours a week
Interviews will be performed in person.
We are NOT accepting candidates from recruiting agencies. We are not sponsoring any visas at this time.